Social Media Week ended its second day with a date at Comedy Masala. Held on Valentine’s day and titled Social Comedy Masala, no person, race or nationality was spared as 12 different comedians took turns to have five minutes to shoot at whatever targets they had in their sights – especially those in the front row.
TODAY was there to take in the atmosphere and check out the response as the Home Club was packed thanks to all 200 tickets being sold out. For those who didn’t get a chance to get in, here’s a look at the night’s events.
In a show of two halves, host Umar Rana did an amazing job in keeping the crowd energy high, especially when laughs flagged after some meandering jokes. But that was rarely necessary – most of the comedians did a great job.
With more laughs than duds I definitely left the place with a smile on my face. Still, I couldn’t shake the feeling that something was a little weird – that for an event held in conjunction with Social Media Week, where was the tweet-wall and the comedians interacting with the audience via social media? Jokes related to social media involved “poking” on Facebook (and social media jokes dried up in the second half). Those wanting to “like” the comedians could only show their affections by actual physical laughing. And I do hope you weren’t monitoring the live tweeting, there wasn’t much to see.
One other thing: Social Comedy Masala was one of the few events that wasn’t free (nor, as the SMWsg FAQ puts it, “significantly subsidised”) during Social Media Week, and since there was no price listed on the event listings, quite a few members of the crowd were shocked by having to pay a fee – still, for the fun that was on show, and for one free drink, S$10 seemed like a steal.
Or as Umar put it, “great comedy for Chinese prices”.